MORE than 25,000 women across Australia have picked their AutoChic 2008 Car of the Year Awards, and the overall winner was Kia Rondo.
The awards were announced last week www.autochic.com.au, an Australian automotive website for and about women.
With more than 25,000 votes over a six-month period, the girls of Australia were asked to nominate and recommend their favourite vehicles in each of five categories most relevant to them including the Best First Car, Most Wanted Car, Sexiest Girl's Car, Best Car for a Girl on a Budget, and Best Car for Mums (aka the best yummy-mummy mobile).
With women now buying over 50 per cent of all new cars, and making the final decision in 85 per cent of all new car purchases, the awards were created to demystify the car-buying decision by involving women in the industry on their own terms.
``The results reflect a diversity in tastes and lifestyles, and has resulted in the most comprehensive guide online as to what women want in a car, at least,'' said Auto Chic's managing director Kathy.
The winners are:
Best First Car Toyota Corolla
Sexiest Girl's Car Jaguar XK Convertible
Girl on a Budget Toyota Yaris
Most Wanted Volkswagen Beetle Cabriolet
Best Yummy Mummy Holden Captiva
BP Renewables Greenest Car Fiat 500
Safest Car Renault Megane
AutoChic's Car of Choice Kia Rondo
BP Renewables assisted in picking the 2008 AutoChic Greenest Car award. The decision was based on greenhouse gas emissions, fuel-economy tests, and other specifications reported by the auto manufacturers.
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The Safest Car for Women award was decided by automotive industry consultant, freelance journalist and features editor of Wheels magazine, and avid safety advocate John Cadogan.
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The girls at AutoChic test-drive cars on a regular basis from a female point of view and, when it came to their car of choice for the year, the decision was unanimous the Kia Rondo.